Insects and the City

Stars – They’re Green Like Us
by Amanda Giddon -- February 28th, 2013


The Oscars: The super bowl Sunday for movie buffs and fashionistas. Sweeping gowns, big names, big jewels, and a crimson carpet. Sunday’s event was flooded with ensembles of pink, blue and neutrals; but the real showstopper was green. Not the dresses necessarily, though Amy Poehler did look exquisite in emerald.

The Academy took the term “green screen” to heart in 2007, when they purchased renewable energy credits from the Bonneville Environmental Foundation to offset roughly 250,000 pounds of carbon dioxide emissions.  In 2008, linen napkins were used instead of disposable napkins, plants were composted after the event, and the Academy replaced incandescent lights with florescent bulbs.

Another convenient truth was the night’s showcase of green couture.  Helen Hunt, nominated for her role as a sex therapist in The Sessions, donned a blue strapless satin H&M gown. Helen pushes boundaries in The Sessions, an incredibly inspiring film, and continues to do so outside of her career. The H&M gown is part of the company’s Conscious collection, a collaboration between H&M and the environmental group Global Green. And for Helen Hunt, what goes around surely comes around- the actress was given $700,000 worth of jewelry from designer Martin Katz.

Photograph by Disney ABC Television Group, Flickr

What’s sexier and more elegant than a bond girl? A bond girl in a sustainable gown. Showstopper Naomie Harris sported a dress designed by a student at Savannah College of Art and Design. (We all measure our college success differently…) The dress was constructed using vintage beading, recycled zippers, natural pigments, and organic silk Crepe de Chine. Designer Michael Badger even used chocolate wrappers in his creation. The piece took a whopping 120 hours to complete. Just a few hours short of the time James Franco spent trapped under the boulder in the 2010 film.

Photograph by Disney ABC Television Group, Flickr

The dress was the winning submission to the annual Red Carpet Green Dress Challenge, an international design contest founded by Suzy Amis Cameron, wife of director James Cameron, to create a sustainable gown worthy of the red carpet. The contest submissions differentiate themselves from other green fashion by aiming to be a positive influence on the earth (“eco-effective”) rather than being only less harmful (“eco-efficient”). If you’re seeking out a green project next fall and know a thing or two about design, join the contest to craft the ultimate green glamour.

I would like to thank the Academy…

I commend the Oscars and its stars for their 50 shades of green. The award ceremony was a product of thousands of decisions, many of which were made in favor of sustainability and conservation.

Until next time!




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